This qualification is aimed at learners, over the age of 16, who want to develop the skills and knowledge to support innovation and enterprise through the use of social media, it includes leaderships and teamwork and explores the role of innovation and creativity within the business environment.
This generic qualification allows learners to work in a number of sectors such as private business enterprises, local authorities, charities, public sector, health and active leisure and those that wish to develop their self-employed business
Knowledge and understanding relating to the qualification:
- Understand the importance of the business environment
- Understand what is meant by entrepreneurship
- Understand how a culture of innovation and creativity is developed in an organisation
- Understand what is meant by the term intrapreneur
- Understand how social media contributes to innovation and growth in an organisation
Skills relating to the qualification:
- Be able to develop an entrepreneurial skill set
- Be able to plan for improvements in relation to the use of social media within own organisation